Blog & Insights

Marketing strategies, industry trends, and case studies from our team

The Complete Guide to Performance Marketing in 2026

Everything you need to know about building a scalable, data-driven marketing engine — from channel selection to attribution modeling.

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Strategy

5 Conversion Rate Optimization Tactics That Actually Work

Move beyond basic A/B testing with these advanced CRO strategies.

Lisa Martinez · Feb 5, 2026 · 8 min
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SEO

Google's 2026 Algorithm Update:What Marketers Need to Know

Breaking down the latest core update and its impact on rankings.

Daniel Park · Jan 28, 2026 · 6 min
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Social Media

TikTok Ads vs. Instagram Reels:Which Delivers Better ROI?

A data-backed comparison with real campaign numbers from our clients.

Rachel Jensen · Jan 20, 2026 · 10 min
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Analytics

Building a Marketing Attribution Model from Scratch

How to move from last-click to multi-touch attribution in 30 days.

Daniel Park · Jan 14, 2026 · 9 min
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Email

Email Segmentation Strategies That Doubled Our Client's Revenue

Real case study:from 2% to 4.8% conversion rate with smart segmentation.

Lisa Martinez · Jan 7, 2026 · 7 min
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Case Study

How We Scaled a SaaS Startup from $0 to $2M ARR in 18 Months

The full playbook:channels, budget allocation, and creative strategy.

Alex Kendrik · Dec 28, 2025 · 14 min

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